Good content gets people’s attention
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Good content gets people’s attention
We’re a content creation agency that helps brands tell a better story.
A solid content marketing strategy will result in more leads, better ranking in the search engines, and more favourable brand associations. Underpinning these benefits is knowledge of who your target market is, what type of story and media is appropriate for each channel, how to incorporate engagement triggers, and what systems need to be in place to maximise content repurposing goals.
This is where content creation strategy comes in.
Distribution decisions should never be an afterthought. The key to a successful content creation strategy is knowing how to tell your story the best possible way through different channels.
At Deloosh we’re experts at crafting content marketing strategies.
What We Do
We build authentic content to fuel your growth
A content creation agency should never create content for the sake of creating content. Our content strategy and content creation process is designed to achieve the following objectives:
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Infographics are a highly sharable and easily digestible category of media that should be a part of every content marketing strategy. They’re graphics rich, designed to be scanned quickly while remaining highly informative. They usually get more shares on social media than other content types and are a powerful way to showcase your brand as a thought leader or demonstrate competence and knowledge leadership.
We’re an expert infographics creation service, creating compelling infographics with advanced knowledge of which type of infographic is best suited to which topic.
People nowadays have too much information to process, and short attention spans. This is where eBooks come in – they’re designed to be portable, deliver high impact information, and able to be read in minutes.
E-books are the way to go when you need to need to demonstrate competency, oftentimes as gated content to identify leads or as brand statements spread through social media. The quality of our eBooks is second to none.
Content needs to be quantifiable, not just creative. We do copywriting with the aim of increasing conversions. Excellent research skills are essential to effective copywriting and that’s our strength. We take time to understand your product, your brand voice, and your target market to create a powerful brand personality.
Great graphic design is not just aesthetically pleasing, it also affects people’s judgements about your brand and the quality of service you’re capable of offering.
We make strategic decisions on the elements of design with the aim of imprinting strategically formulated brand associations. The nature of visual content can have a strong effect on defining a brand’s personality, and we’re experts at defining and shaping what your brand’s personality should be.
Establishing your brand as a thought leader in your industry is extremely powerful, and that’s where white papers come in. White paper and report production requires special research skills including research design, data analysis, and copywriting.
We’ve been conducting high quality research for over a decade, and we’re experts at targeting our research to maximise lead generation and brand interest.
It’s estimated that 10 million new blog posts are published each day, so it’s critical that blog posts are planned out carefully to have maximum impact. Publishing poorly thought out blog posts is not only a waste of time, it may also damage your search engine ranking and brand credibility.
We use a sophisticated method of blog writing to ensure we maximise the benefits. No fluff, no fillers, just high-quality content that helps position your webpage, and build favourable associations about your brand. A blog post should evoke credibility, trust, and competence, and if done right may drive traffic to your site for years to come.
Bring it in-house
Content marketing is an ongoing function in modern organisations, and while we’re capable of running your content marketing strategy for you, sometimes it makes sense to migrate some or all content marketing tasks into your organisation.
We’ve been running digital marketing workshop sessions to executives and organisations since 2009, and we’re extremely good at it.
Building of years of experience, proprietary knowledge, and leading-edge techniques, we’re able to train your staff on the latest and most effective techniques for content marketing.