A solid content marketing strategy will result in more leads, better ranking in the search engines, and more favourable brand associations. Underpinning these benefits is knowledge of who your target market is, what type of story and media is appropriate for each channel, how to incorporate engagement triggers, and what systems need to be in place to maximise content repurposing goals.
This is where content creation strategy comes in.
Distribution decisions should never be an afterthought. The key to a successful content creation strategy is knowing how to tell your story the best possible way through different channels.
At Deloosh we’re experts at crafting content marketing strategies.